Jada Pinkett Smith Ponders an Oscar Boycott

In a sequel to last year’s Oscars, the Academy of Motion Pictures Arts and Science nominated an all-white cast in 2016. Jada Pinkett Smith has joined a growing chorus of protest.

On Saturday, Smith posted this message on Facebook:

“At the Oscars…people of color are always welcomed to give out awards…even entertain, but we are rarely recognized for our artistic accomplishments. Should people of color refrain from participating all together?”

She add: “People can only treat us in the way in which we allow. With much respect in the midst of deep disappointment, J.”

The committee overlooked well-reviewed performances by actors Will Smith, Idris Elba and Samuel L. Jackson, as well as top grossing films “Creed” and “Straight Outta Compton.” The hashtag #OscarsSTILLSoWhite chronicles the widespread outrage.

There was a similar outcry year. Many felt that, at a minimum, David Oyelowo should have received a nomination for his powerful portrayal of the Rev. Martin Luther King Jr. in “Selma.”

What’s behind this snub? For an industry that prides itself on being progressive, many are puzzled about its diversity problems. And financially, it would make business sense to be more inclusive.

As the Washington Post points out, “The industry is ignoring a gold mine.” The average black, Hispanic and Asian moviegoers are purchasing an increasing share of movie tickets, compared to white moviegoers.

Like The Root on Facebook. Follow us on Twitter.