Nike's Black History Month Collection Is Exactly What We Needed To See

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Nike’s Black History Month shoe collection isn’t new: The brand has been unleashing a special lineup of sneaks around the month of February since 2005. 

But it’s never looked as strong — or as bold, vibrant and fierce — as it does in 2016. 

Nike says powerhouse athletes like Serena Williams, Kobe Bryant, Sanya Richards-Ross and Chris Paul inspired this year’s Black History Month lineup. Whereas other recent collections had more muted color schemes or played on a simple black and white scheme, this year’s goes all out with a “vivid Pan African-inspired color palette” that’s a impossible to ignore. 

BOOM. In your face, sportswear universe. 


Nike

LeBron XIII BHM Basketball Shoe, $220


Nike

Kyrie 2 BHM Basketball Shoe, $120


Nike

Roshe One BHM ID Shoe, $135


Nike


Nike

The 2016 Black History Month collection debuted with special-edition models of Nike’s most popular basketball footwear. Other items including tricked-out Air Jordans, graphic print running shoes, shorts, hoodies and more will continue to roll out through mid-February.

And when you purchase one (or more), you’ll benefit Nike’s Ever Higher Fund, which brings sport and mentorship to underserved kids around the world. 

Now THAT is fierce. 

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